As a new author, it can be a very exciting time but also very scary especially if you don’t know how to market your books. You can reach people from all over the world if you know anything about social media. Below are a few tips that I have learned along the way, and I hope they will be useful to you.
1. Know your target audience.
This was taught to me right from the start. You must take into consideration what type of people will be interested in reading your book. What type of book did you write? Did you write a young adult book about romance? Did you write a nonfiction book about Health? Where would you go and try to market those types of books?
2. Use social media to build an online presence.
Why is Social media so important? It is a great avenue to reaching people all over the world. People you would never come into contact with. There are a lot of different sites that you can join. Facebook is probably the number one site. Mostly everyone knows about Facebook but didn’t know that they could set up their own fan page. A fanpage is place where you can directly talk about your books, add cover art, and links to where people can buy your books.
3. Build an effective website.
There are different places you can go and set up a website. Without a place to go to explore information about you and your books, it will be hard to reach people and therefore sell books.
4. Create a Blog.
Blogging is more important than most people realize. Most companies blog to build rapport, establish their companies online presence, and educate people about their products.
5. Have a contest of some kind. It can be to simply give away a free copy of your book. There are so many great ideas to choose from. One author gave away a kindle for promoting their book website.
These are some basic tips that may be helpful to you. I am offering a link to my video about marketing that further discusses these topics to anyone that joins my email list. When you join my mailing list, mention that you want my marketing tips video. Use the page tab above to join. Thanks for your interest in me and my books.